Baby formula packaging concept / 2012
Titta
A warm visual language for a new beginning.
A warm visual language for a new beginning.
Created during a design intensive, Titta is a logo and baby formula packaging concept in an Estonian-inspired style.
Woodgrain, patterned animal silhouettes and collage-like illustrations create a warm, domestic feel. Green, blue and red distinguish the three age groups: 0–6 months, 6–12 months and one year onwards. Clear age markings balance the playful imagery with practical information.


