Brand identity and art direction

I develop visual identities and lead design across product ranges, packaging and communication. The aim is a coherent language that a team can use and a customer can recognise.

This can mean defining a new brand, organising an expanding range or bringing disconnected materials into a consistent system. The starting point is the business and its audience, not a style chosen in isolation.

How we work

We establish the brief and design direction, develop the identity and key applications, then document the system. I can design the work myself or assemble and direct a team around the agreed task.

Scope and budget

Brand identity and packaging systems start at €25,000. Art direction and other scopes are quoted individually.